Your DMS data alone is too inaccurate to use for targeted marketing campaigns - you can't be sure that your messages are even reaching your customers. Why guess when you can know?
Emails are designed for deliverability - we test in every platform before sending, so you can be confident your messages are being seen by your customers no matter what device they are using.
Drive interaction and engagement by adding direct mail to your marketing efforts. Our industry-exclusive intelligent database reduces invalid or duplicate addresses, allowing you to send fewer pieces of mail, with better results.
Reach all of your customers regardless of how long it's been since their last visit, how far they are from your dealership, or the make or model year of their vehicle. Go even further with conquest marketing to take your unfair share from your competitors.
Find customers in your area who are in the market to buy a vehicle, and target them with conquest emails and direct mail pieces.
Make your dealership top of mind through a monthly eNewsletter designed to deliver relevant content that builds loyalty with your customers and promotes your brand to prospects. Our eNewsletters combine original and relevant content with behavioral data on your audience, giving you the unique ability to understand when they are in-market and most likely to buy.
Your dedicated Marketing Support Specialist will manage the creation, strategy, and delivery of your newsletter that offers:
If you are going to sell 12 cars today, would you rather make 300 phone calls or 30? Your best leads are already in your dealership - you just have to know where to look.
Your dedicated Marketing Specialist helps you:
*Only available for Reynolds and Reynolds DMS customers.